Franchise Development - Michael J. Childs Consulting

Franchise Development

I offer a Flat Fee Franchise Development Package that includes everything you need to franchise your business and start selling franchises in the shortest amount of time.

The documents and franchise program are custom designed from the ground up specifically for your startup franchise business concept. You’ll get a program that is simple in design with documents that are easy to read and understand for both you and your buyer.

Selling franchises when first starting out, especially if you want to sell them yourself, is something that is next to impossible to do with generic, boilerplate documents copied from a mature concept full of legalese gobbledygook.

What you will get from us are plain language documents with original content and a readable style that any laymen can easily comprehend. Not just attorneys. After all, you won’t be selling franchises to them.

Easy to read and understand documents are my secret weapon for selling more franchises.



1. The Franchise Disclosure Document (FDD)

The FTC requires the FDD for all franchisors offering franchises in the US.  It contains 23 Items that explain the franchise that you are offering in plain English.  The FDD must include copies of everything your new franchisee will be signing such as the Franchise Agreement and other agreements.

2. Franchise Agreement

The Franchise Agreement is the legal contract between you and your franchisees.  They are not required to be written in plain English or stick to a specific format like the FDD. There are a lot of generic legalese gobbledygook documents out there that nobody but other attorneys can understand.  Ours are simple, plain English.

3. Complete Operating Manual

An Operating Manual is also a requirement for selling franchises in the US.  The table of contents and number of pages must be included in the Franchise Disclosure Document. Working closely with you, we deliver one that is professionally written and professionally edited. The Operating Manual you get from us will also be your Training Manual.

4. Unlimited Consulting

The Franchise Development Package includes unlimited consulting and advice on all of the 23 Items required by the Federal Trade Commission (FTC) including the most important things to consider in the Franchise Agreement such as:

  • Territory Size & Design
  • Initial Franchise Fee
  • Ongoing Royalties
  • Other Fees
  • Initial Investment
  • Training Program
  • Term & Renewal
  • Your Obligations
  • Franchisees Obligations
  • Financial Performance Representations
  • Liquidated Damages
  • National Ad/Brand Building Fund


  • Legalese to Plain English Conversion (FDD/FA/AD/Operating Manual)
  • Franchise Disclosure Documents
  • Franchise Agreements
  • Area Development Agreements
  • Operating Manuals and Templates
  • Franchise Website Layout/Copy/Flow
  • In-House Franchise Sales Training Layout/Flow
  • Discovery Day Format/Training

Style is a simple way of saying complicated things.

-- Jean Cocteau

Franchise Your Business for Less

I can help you franchise your business for less.  To get a binding flat fee quote for developing your franchise concept or A La Carte Franchise Development price quote, call me anytime at 321.392.3000 X 1 or schedule a free call.